If you have toothache, you’ll visit a dentist. If you need your eyes tested, you’ll go to an optician.
So if you want your business marketed, it makes sense to use a marketer.
It may feel like a cost efficiency to undertake your own marketing, but unless you have the necessary skills and experience within the team it will probably be an inefficient use of time, resource and budget. In addition, your business won’t have moved towards your goal. In fact, you are likely to be back where you started, but with less time and money available….and maybe overtaken by your competitors.
I work with businesses who lack marketing skills within the team, or who need additional resource to support their in-house marketing from time to time. Whether it is scoping opportunities and ideas, creating marketing plans and roadmaps or delivering specific marketing projects, I will add value and free up your time to allow you to do what you are best at – run your business.